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Marketing and designing the tourist experience/

Frochot, Isabelle

Marketing and designing the tourist experience/ Isabelle Frochot and Wided Batat. - Oxford: Goodfellow, 2013. - viii ; 218, 25 cm.

ISBN: 9781908999467

Subjects--Topical Terms:
Tourism - management
Tourism- marketing

Dewey Class. No.: 338.47910688 FROC

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