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  <titleInfo>
    <title>Research methodology</title>
    <subTitle>business and management contexts</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Bryman, Alan</namePart>
    <role>
      <roleTerm type="text">editor.</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Bell, Emma</namePart>
    <namePart type="date">1968-</namePart>
    <role>
      <roleTerm type="text">editor. </roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Hirschsohn, Philip</namePart>
    <role>
      <roleTerm type="text">editor,</roleTerm>
    </role>
    <role>
      <roleTerm type="text">contributor.</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Dos Santos, Andeline</namePart>
    <role>
      <roleTerm type="text">contributor.</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">sa</placeTerm>
    </place>
    <dateIssued encoding="marc">2021</dateIssued>
    <edition>2nd edition.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <physicalDescription>
    <extent>xxx, 498 pages : illustrations ; 24 cm.</extent>
  </physicalDescription>
  <abstract>"Research Methodology: Business and Management Contexts 2e provides students with a clear conceptual framework for conducting research in a step-by-step manner. While the textbook is pragmatic in its approach and acknowledges the South African context, it also equips students with different research traditions and methods. The textbook - based on a widely respected international title - follows a problem-solving approach, which is suitable to current global and local business environments."--Publisher's description.</abstract>
  <tableOfContents>Part 1. Introduction. The nature and process of business research -- Approaches to business research: key philosophical issues and differences -- The nature of quantitative and qualitative research -- Mixed methods research: breaking the divide between quantitative and qualitative approaches-- Part 2. Main steps in research. Project planning: research designs -- Getting started: Becoming familiar with the literature -- Formulating a research proposal: choosing a topic, reviewing the literature and developing research questions -- Ethics in business research -- Writing up research-- Part 3. Data gathering methods. Sampling -- Surveys and questionnaires -- Interviews and focus groups -- Ethnography, action research and observation -- Secondary data collection and content analysis-- Part 4. Data analysis methods. Qualitative data analysis -- Quantitative data analysis -- Appendix A. Grammar and language style -- Appendix B. Recycling in enclosed residential developments.</tableOfContents>
  <targetAudience authority="marctarget">adolescent</targetAudience>
  <note type="statement of responsibility">editors, Alan Bryman, Emma Bell, Philip Hirschsohn ; contributors, Andeline dos Santos [and six others].</note>
  <note>First edition published, 2014.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Business</topic>
    <topic>Research</topic>
    <topic>Methodology</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Management</topic>
    <topic>Research</topic>
    <topic>Methodology</topic>
  </subject>
  <classification authority="ddc">658.0072 RESE</classification>
  <identifier type="isbn">9780190747787 (paperback)</identifier>
  <identifier type="isbn"> </identifier>
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    <recordContentSource authority="marcorg"/>
    <recordCreationDate encoding="marc">220518</recordCreationDate>
    <recordChangeDate encoding="iso8601">20240604110040.0</recordChangeDate>
    <recordIdentifier source="OCoLC">  </recordIdentifier>
    <languageOfCataloging>
      <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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