Fundamentals of e-marketing (Record no. 525362)

MARC details
000 -LEADER
fixed length control field 01449nam a2200421Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field 3228
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260305105802.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210825s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780702 198021
Qualifying information Paperbeck
040 ## - CATALOGING SOURCE
Original cataloging agency RDA
Language of cataloging ENGLISH
Transcribing agency 3228
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 381 SWAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SWANEPOEL, Japie
9 (RLIN) 3614
Dates associated with a name 2013.
110 ## - MAIN ENTRY--CORPORATE NAME
9 (RLIN) 193757
Corporate name or jurisdiction name as entry element Juta
111 ## - MAIN ENTRY--MEETING NAME
9 (RLIN) 178758
Meeting name or jurisdiction name as entry element Bible Society of South Africa
245 #0 - TITLE STATEMENT
Title Fundamentals of e-marketing
Statement of responsibility, etc. Japie Swanepoel & Cornelius Bothma.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cape Town, South Africa:
Name of publisher, distributor, etc. Juta,
Date of publication, distribution, etc. 2013.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 206 pages
Other physical details Colour illustrations:
Dimensions 25 cm
500 ## - GENERAL NOTE
General note <br/>Originally published as: The e of marketing.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note <br/>Includes bibliographical references and index.
521 ## - TARGET AUDIENCE NOTE
Target audience note Adult
600 #0 - SUBJECT ADDED ENTRY--PERSONAL NAME
9 (RLIN) 3614
Personal name SWANEPOEL JAPIE
Dates associated with a name 2013.
610 #0 - SUBJECT ADDED ENTRY--CORPORATE NAME
9 (RLIN) 193757
Corporate name or jurisdiction name as entry element Juta
630 #0 - SUBJECT ADDED ENTRY--UNIFORM TITLE
9 (RLIN) 183275
Uniform title Creating success
648 #0 - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM
9 (RLIN) 185762
Chronological term Kabbala
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 183955
Topical term or geographic name entry element Communication
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
9 (RLIN) 191368
Geographic name South Africa
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
9 (RLIN) 176306
Focus term Internet marketing. On demand marketing. Telemarketing
655 #0 - INDEX TERM--GENRE/FORM
9 (RLIN) 181978
Genre/form data or focus term Adult Non-Fiction
658 ## - INDEX TERM--CURRICULUM OBJECTIVE
9 (RLIN) 116536
Main curriculum objective Marketing
662 ## - SUBJECT ADDED ENTRY--HIERARCHICAL PLACE NAME
9 (RLIN) 184032
Country or larger entity Cape Town (South Africa)
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
9 (RLIN) 181683
Topical term or geographic name as entry element Internet
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 3614
Personal name SWANEPOEL JAPIE
Dates associated with a name 2013.
Relator term Author.
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 177097
Personal name Cornelius Bothma
Dates associated with a name 2013.
Relator term Author.
710 ## - ADDED ENTRY--CORPORATE NAME
9 (RLIN) 193757
Corporate name or jurisdiction name as entry element Juta
711 ## - ADDED ENTRY--MEETING NAME
9 (RLIN) 178758
Meeting name or jurisdiction name as entry element Bible Society of South Africa
942 ## - ADDED ENTRY ELEMENTS
item type Book
Source of classification or shelving scheme Dewey Decimal Classification
-- 559
-- Nosiswe Mogale
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from item type
    Dewey Decimal Classification     300: Social Science Mkhuhlu Mkhuhlu Non Fiction 05.03.2026   381 SWAN 33228 02473437 6 05.03.2026 05.03.2026 Book